Telling the stories that shape our community.
Prescott Woman Magazine is Northern Arizona’s premier women-focused media platform, dedicated to celebrating the voices, stories, and impact of the Prescott Quad Cities. What began as a lifestyle magazine has evolved into a dynamic, digital-forward brand rooted in storytelling, connection, and community uplift.
We spotlight the women who lead, create, serve, and inspire — entrepreneurs, artists, educators, advocates, and changemakers whose work shapes the place we call home. Through powerful profiles, thoughtful features, and meaningful conversations, we go beyond the surface to share stories that matter.
Today, our storytelling lives across multiple platforms. Through the She Spark Podcast, we amplify real conversations around leadership, purpose, growth, and connection. Through the Prescott Woman Awards, we honor women whose courage, compassion, and contributions make a lasting difference. And through Portraits with Purpose, we combine storytelling and service, using photography to give back and uplift local nonprofits.
More than a magazine, Prescott Woman is a movement — a trusted platform for women’s voices, a connector of community, and a catalyst for positive change. We believe stories have power, visibility creates opportunity, and when women rise, communities thrive.
Join us as we continue to celebrate Prescott — digitally, boldly, and with heart — one story, one spark, and one woman at a time.
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A Treasure for Locals
Cowboy Artist of America Bill Nebeker’s “If Horses Could Talk” sculpture—truly a sculpture that appeals to all—depicts a cowboy using his binoculars to look for a deer, while his horse looks down at the deer, which is under the rock ledge behind where the cowboy is seated. When Bill first created this limited-edition piece in 1987, it sold out the evening it was presented.
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Women in Business Downtown Prescott
Featuring Roxane Nielsen, Jordyn Vixie, Tricia Irwin, and Darla DeVille
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Home Care Agency Uses Science-Based Approach to Boost Clients’ Quality of Life
Carol White was inspired to start a home caregiver business when her mother was diagnosed with dementia.
Building upon her personal experience, teaching background, MBA and corporate knowledge, White opened Home Care Assistance (HCA) of Prescott. HCA offers non-medical in-home care that’s tailored to each client, including seniors and people with issues such as multiple sclerosis and mental illness.
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