Telling the stories that shape our community.

Prescott Woman Magazine is Northern Arizona’s premier women-focused media platform, dedicated to celebrating the voices, stories, and impact of the Prescott Quad Cities. What began as a lifestyle magazine has evolved into a dynamic, digital-forward brand rooted in storytelling, connection, and community uplift.

We spotlight the women who lead, create, serve, and inspire — entrepreneurs, artists, educators, advocates, and changemakers whose work shapes the place we call home. Through powerful profiles, thoughtful features, and meaningful conversations, we go beyond the surface to share stories that matter.

Today, our storytelling lives across multiple platforms. Through the She Spark Podcast, we amplify real conversations around leadership, purpose, growth, and connection. Through the Prescott Woman Awards, we honor women whose courage, compassion, and contributions make a lasting difference. And through Portraits with Purpose, we combine storytelling and service, using photography to give back and uplift local nonprofits.

More than a magazine, Prescott Woman is a movement — a trusted platform for women’s voices, a connector of community, and a catalyst for positive change. We believe stories have power, visibility creates opportunity, and when women rise, communities thrive.

Join us as we continue to celebrate Prescott — digitally, boldly, and with heart — one story, one spark, and one woman at a time.

Beyond Tax Season: Building a Business with Amber Rose Florence

Beyond Tax Season: Building a Business with Amber Rose Florence

On this episode of the She Spark Podcast, Breeanya sits down with Amber Rose Florence, EA, Tax Advisor and owner of Florence Tax LLC, to talk about building a business, becoming more confident with your finances, and why proactive tax planning can make such a difference for entrepreneurs.

More Than One Dream: Creating a Life That Fits with Sarah White

More Than One Dream: Creating a Life That Fits with Sarah White

Sarah White is an esthetician, photographer, and singer whose creative life crosses beauty, visual storytelling, and music. In this episode of She Spark, Sarah shares how these seemingly different worlds connect, what each has taught her about confidence and self-expression, and how she balances multiple passions without losing sight of herself.

Healthy Teens, Strong Futures with Violet DeAngelis, RN, BSN

Healthy Teens, Strong Futures with Violet DeAngelis, RN, BSN

In this episode of the She Spark Podcast, Breeanya sits down with Violet DeAngelis, RN, BSN, to talk about teen wellness and preventative health. Violet shares her perspective as a registered nurse, the health challenges teens are facing today, and why prevention and education can make such a difference.

Keeping the American Dream Alive: Why Shopping Local Still Matters

Keeping the American Dream Alive: Why Shopping Local Still Matters

For Natalie Dunbar Latham, small business has never been simply about owning a store. It is about family, community, connection, and carrying forward a legacy that has been part of Prescott for generations.

Different businesses and different generations, but the values have remained much the same: work hard, take care of people, contribute to the community, and leave things a little better than you found them.

Those values are at the heart of Natalie’s own business, The Old Farmstead Mercantile.

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A Forest of Giving: Holiday Magic Returns to Prescott

A Forest of Giving: Holiday Magic Returns to Prescott

The holiday season is about to sparkle a little brighter in Prescott as the ninth annual Festival of Trees Prescott returns November 17–21, 2026, transforming the historic Sam Hill Warehouse into a winter wonderland filled with beautifully decorated Christmas trees, festive wreaths, holiday entertainment, and opportunities to give back.

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A Fresh Face in Chino Valley’s Business Community

A Fresh Face in Chino Valley’s Business Community

For Kadence Huddleston, entrepreneurship began with a passion for skincare and a desire to help others feel beautiful and confident in their own skin. Today, as a licensed esthetician and owner of KNH Aesthetics in Chino Valley, Arizona, she is building a business rooted in personal connections, community support, and the belief that age should never limit ambition.

What makes her journey particularly inspiring is that she took the leap into business ownership at just 19 years old.

“I was inspired to pursue esthetics because of my passion for skincare and helping people feel confident in their own skin,” Kadence shared. “I love being able to combine my creativity with making a positive impact on my clients.”

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Who You Are Shapes How You Lead

Who You Are Shapes How You Lead

Dr. Marylou Mercado remembers what it feels like when the future isn’t entirely clear.

She was the first person in her family to earn a college degree, beginning at a community college because it was what her family could afford. Her father believed strongly in education and encouraged her to keep going, including when she struggled academically. She married young, and there were times when money was tight enough that food and having enough gas to get where she needed to go were real concerns.

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Finding the Right Words—and the Right Community

Finding the Right Words—and the Right Community

or more than 25 years, Janet Works built a successful career helping businesses tell their stories. As a professional writer and communications consultant, she crafted proposals, marketing programs, feature stories, and advertising copy for clients across a variety of industries. Her greatest satisfaction came from helping people discover the words that best expressed what made their products, services, and organizations unique.

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Gather, Learn & Savor

Gather, Learn & Savor

Led by Chef Don, Spice Traveler’s cooking classes combine live demonstrations, practical cooking techniques and, of course, plenty of great food. The classes are designed to make cooking feel approachable while introducing participants to ideas and skills they can take back to their own kitchens.

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Back Where It All Began: Prescott Families Rebuild a Scouting Legacy

Back Where It All Began: Prescott Families Rebuild a Scouting Legacy

Some experiences stay with us long after childhood. For a group of Prescott families, the lessons, friendships and adventures they discovered through Scouting have become the inspiration for something meaningful: bringing those same opportunities to a new generation.

On March 1, 2026, Pack 7001 officially relaunched as a Family Pack, chartered by First Congregational Church in Prescott. With seven Cub Scouts already joining the adventure, the Pack is building a future rooted in a legacy that stretches back generations.

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A Forest of Giving: Holiday Magic Returns to Prescott

A Forest of Giving: Holiday Magic Returns to Prescott

The holiday season is about to sparkle a little brighter in Prescott as the ninth annual Festival of Trees Prescott returns November 17–21, 2026, transforming the historic Sam Hill Warehouse into a winter wonderland filled with beautifully decorated Christmas trees, festive wreaths, holiday entertainment, and opportunities to give back.

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Leading with Purpose: Prescott Native Kelly Murphy Named CEO of Spectrum Healthcare

Leading with Purpose: Prescott Native Kelly Murphy Named CEO of Spectrum Healthcare

Spectrum Healthcare is a statewide, fully integrated healthcare organization providing primary care, psychiatry, and behavioral health services to children and adults of all ages. By bringing physical and behavioral healthcare together, Spectrum works to improve access to coordinated care for individuals and families across Arizona.

For Murphy, leading Spectrum is an opportunity to connect her professional experience with her personal commitment to community.

“Healthcare is about the whole person, and building a healthier community takes all of us working together. I’m passionate about making our services stronger, improving how we work, and ensuring our people have the support they need to deliver the best care possible. We should always be asking how we can do better for the people who count on us.”

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Tinamarie Cox Finds Connection Through Words

Tinamarie Cox Finds Connection Through Words

Writing often begins in solitude. For Prescott Valley author Tinamarie Cox, it has also become a way to reach other people—first through the poems and artwork she shares, and now through a writing group she founded close to home.

Tinamarie has loved writing and art since childhood, though she began pursuing publication only within the last several years. Her work has since appeared in publications around the world. She has published two chapbooks and two full-length collections, along with A Letter From August, a self-published work of poetic prose and artwork.

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Preserving Prescott’s Past, One Home at a Time

Preserving Prescott’s Past, One Home at a Time

Hines, REALTOR® and Branch Manager of the Prescott office of Realty ONE Group Mountain Desert, has recently earned the prestigious Historic Property Specialist® certification through American Real Estate University. She is currently the only real estate professional in the Prescott area to hold this specialized designation.

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