For Tesia Hurt, business ownership was born from adversity.
Diagnosed with melanoma at just 29 years old — and again more recently in 2023 — Tesia made a life-changing decision. Instead of stepping away from the beauty industry, she stepped forward with purpose. She opened Beautiful You Spray Tanning & Permanent Jewelry to provide a safer alternative to UV tanning while promoting confidence rooted in inner beauty.
A Prescott native, Tesia returned home after years in Colorado during her husband’s Air Force service. Prescott has always been where her roots run deepest, and building her business here feels personal and intentional.
Her hope in sharing her cancer journey is not only to raise awareness about skin cancer but to create a welcoming space where women feel uplifted and supported. Beautiful You is more than a tanning studio — it’s a community hub built on genuine relationships.
Leadership for Tesia was shaped profoundly by cancer. During her most recent diagnosis, two young women stepped in to keep her business running during treatment. That experience reinforced her belief in teamwork, resilience, and the power of building strong relationships.
She believes strong women leaders balance heart with backbone — grounded in confidence, communication, and integrity.
After ten years in business, she hints at an upcoming refresh, signaling continued growth and evolution.
Her advice to women pursuing entrepreneurship is clear:
“Stick with it. Do your research. Be ready to hustle.”
If you’re looking for a safe, confidence-boosting glow or meaningful permanent jewelry, visit Beautiful You Spray Tanning in Prescott. Support a locally owned business built on resilience, authenticity, and care.