Telling the stories that shape our community.
Prescott Woman Magazine is Northern Arizona’s premier women-focused media platform, dedicated to celebrating the voices, stories, and impact of the Prescott Quad Cities. What began as a lifestyle magazine has evolved into a dynamic, digital-forward brand rooted in storytelling, connection, and community uplift.
We spotlight the women who lead, create, serve, and inspire — entrepreneurs, artists, educators, advocates, and changemakers whose work shapes the place we call home. Through powerful profiles, thoughtful features, and meaningful conversations, we go beyond the surface to share stories that matter.
Today, our storytelling lives across multiple platforms. Through the She Spark Podcast, we amplify real conversations around leadership, purpose, growth, and connection. Through the Prescott Woman Awards, we honor women whose courage, compassion, and contributions make a lasting difference. And through Portraits with Purpose, we combine storytelling and service, using photography to give back and uplift local nonprofits.
More than a magazine, Prescott Woman is a movement — a trusted platform for women’s voices, a connector of community, and a catalyst for positive change. We believe stories have power, visibility creates opportunity, and when women rise, communities thrive.
Join us as we continue to celebrate Prescott — digitally, boldly, and with heart — one story, one spark, and one woman at a time.
Get Outside (Your Comfort Zone) and Play!
Adventuring is good for the soul. Stepping out of your comfort zone and into what Amanda Lane, co-owner of The Hike Shack, calls your “learning zone,” can help you “figure out what you’re actually capable of.” And, it can “brighten your day and give you this boost of encouragement and satisfaction.”
Something New is Cooking in Prescott
Food, whether in the making or eating of it, has been a source of the community since humans began using fire. A uniquely food-centric form of community has just opened in downtown Prescott.
Having a commissary kitchen in Prescott has been the dream of many, especially Kathleen Yetman, Executive Director of Prescott Farmers Market (PFM.) She first saw the need for such a space when PFM conducted a feasibility study for a local food center in 2018.
Fast forward three years to PFM receiving grant funding from the Department of Agriculture, and now the dream has been realized through NoCo Community Kitchen. Named after its location, NoCo is bringing new life and new members of the local food community to North Cortez Street just two blocks from where PFM began 25 years ago.
To Dazzle and Delight
Dancing for the Stars returns for its 9th season, Dancing in the Moonlight
The premier fundraising event to benefit our local Boys and Girls Clubs of Central Arizona is back! Dancing for the Stars is celebrating its 9th season. Another cast of celebrity fundraisers and local professional dancers will dazzle and delight guests and supporters.
‘An Amazing Feeling’
Yavapai Humane Trappers Animal Search and Rescue is a volunteer-run nonprofit organization that finds and rescues lost, homeless, dumped, injured, sick, and high-risk animals that cannot be brought in by normal means. Volunteers use humane equipment, techniques, and special training.
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Prescott’s Coffee Connector
Prescott Woman Magazine chatted with Julie Glaze Gorman, owner of Wild Iris Coffeehouse, to find out what makes her enjoy being a part of the Prescott Downtown Partnership and how it benefits her business.
Become an Advocate for Local Children in Out-of-Home Care
FCRB volunteers commit to monthly meetings, by video conference, to review the cases of children who are in out-of-home care. Members of each board review their assigned cases until permanency is achieved. As children return home, are adopted, have guardianship granted or age out of the system, new cases are added to the board’s review day. The Board makes recommendations to the Juvenile Court and interested parties involved in the case.
Feeling the heat? Jump in the lake!
For decades, all the lakes on the Prescott National Forest (PNF) were closed to swimming. Then the PNF suddenly announced on Aug. 28, 2020, that it was opening all four lakes on the forest to swimming: Lynx and Granite Basin near Prescott; Mingus on Mingus Mountain between Prescott Valley and Jerome; and Horsethief Basin near Crown King. The news release said the PNF found no current health and safety concerns but provided no further explanation.
Tips for Choosing Roses of the Perfect Hue and Fragrance
The colors stun gardeners in their tracks. Thousands of roses are offered at Watters Garden Center in dozens and dozens of fragrances. Choosing the perfect one can be overwhelming, but not after this read.
Plant experts are hard at developing new hues and colors while improving the vigor and brilliance of garden roses. From the calm vibes of an all-white garden to the contrast of the color wheel to the free-spirited look of a cottage garden, there is a rose color to suit everyone.
Helping Heal Our Community
Kara Schumann and Amanda Eliseo, Licensed Professional Counselors, have known each other for over 20 years. In that time, their paths continued to cross or run parallel … so much so that starting a business together seemed like a natural fit.
‘Time Heals’
Two and a half years ago, Annie Mortensen’s life “got flipped.”
After 20 years of marriage, she found herself in what she called “a bad situation,” and that led to her divorce.
It was devastating; at one point, Annie’s mom said to her, “I don’t know how you have any tears left.”
Inspiration – How do you access the creativity to create change?
As we close out one year and usher in a new one, we take a moment to reflect on the past and consider how we’ll renew ourselves as we set goals for the future. We first take stock of ourselves. Every inspirational discussion, from “Tiny Buddha” to a myriad of inspirational quotes, points to change happening from within. No matter what our spirituality or level of mindfulness, the years have taught all of us the truth in that.
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