Telling the stories that shape our community.
Prescott Woman Magazine is Northern Arizona’s premier women-focused media platform, dedicated to celebrating the voices, stories, and impact of the Prescott Quad Cities. What began as a lifestyle magazine has evolved into a dynamic, digital-forward brand rooted in storytelling, connection, and community uplift.
We spotlight the women who lead, create, serve, and inspire — entrepreneurs, artists, educators, advocates, and changemakers whose work shapes the place we call home. Through powerful profiles, thoughtful features, and meaningful conversations, we go beyond the surface to share stories that matter.
Today, our storytelling lives across multiple platforms. Through the She Spark Podcast, we amplify real conversations around leadership, purpose, growth, and connection. Through the Prescott Woman Awards, we honor women whose courage, compassion, and contributions make a lasting difference. And through Portraits with Purpose, we combine storytelling and service, using photography to give back and uplift local nonprofits.
More than a magazine, Prescott Woman is a movement — a trusted platform for women’s voices, a connector of community, and a catalyst for positive change. We believe stories have power, visibility creates opportunity, and when women rise, communities thrive.
Join us as we continue to celebrate Prescott — digitally, boldly, and with heart — one story, one spark, and one woman at a time.
What Equality Means to Arizona Women Today
Each year on August 26, Women’s Equality Day invites us to recognize how far women have come and to consider how much work remains.
The date commemorates the certification of the 19th Amendment in 1920, which prohibited denying a citizen the right to vote based on sex. It was a defining moment in American history, made possible by generations of women who organized, spoke out, marched, wrote, taught, and refused to accept that their voices did not matter.
Celebrate the Season at NOCO Harvest Fest 2026
Fall is right around the corner, and NOCO Harvest Fest is ready to welcome the season with a full day of community, entertainment, and good old-fashioned fun.
Taking place Saturday, September 26, 2026, NOCO Harvest Fest is a family-friendly block party designed to bring people together and celebrate everything there is to love about this time of year. From carnival games and costumes to live music, local shopping, food, and cold drinks, the festival offers something for just about everyone.
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Lexi De La Cruz Builds Community Through Creativity and Collaboration
When Lexi De La Cruz moved to Prescott with her son in 2020, she was ready for a fresh start. She wanted to create a better future for her family, pursue her dream of business ownership, and build something meaningful in her new community.
Today, Lexi is the co-owner of two growing, women-owned businesses: Buckin Brims Hat Bar and Ranch Babes Market. Although each offers a different experience, both were built on the same foundation: bringing women together, supporting local entrepreneurs, and creating opportunities for connection.
Music That Inspires
Throughout its history, Prescott’s music has been a link that brings community together with its many venues, musicians, actors, and theater. For Erin Johnson, Choral Director and Performing Arts Coordinator for Prescott Unified School District (PUSD), music is more than a subject in the classes she teaches. It’s a way to bridge an even broader connection with students, schools, and the Prescott community. Johnson has taught music at nearly every school within the district during her 13 years and currently leads choirs at Mile High Middle School and Prescott High School for students in grades seven through 12.
What it Means to Love Your Work
Prescott Woman Magazine sat down with Dayna Ross-Hufford, General Manager of NoCo Productions, to hear what she loves most about living and working in Prescott — and how the community continues to inspire her.
Cooling Down the Wild West with Style: Kelly Tolbert of Cold Pony
In a town that knows how to celebrate—from weddings under Arizona skies to lively downtown gatherings—Cold Pony has quickly become a standout presence. Behind the charm, creativity, and craft cocktails is owner Kelly Tolbert, a woman who saw an opportunity to bring something fresh, memorable, and beautifully designed to Prescott’s event scene.
The Gift of Early Childhood
When kids get a good start, it’s better for everyone.
This past August, I got the chance to hear Dr. Bruce Perry speak at the national conference of Prevent Child Abuse America. Dr. Perry, a renowned neuroscientist and co-author of What Happened to You? with Oprah Winfrey, focuses on how early experiences shape our brains, bodies, and behaviors. He said it best: “The great gift of early childhood is its opportunity to transform our society.”
Precision, Passion, and Family
Nestled in the heart of Prescott, Prescott Engraving is a shining example of what happens when craftsmanship meets creativity … and family comes first. Owned and operated by husband-and-wife team Priscilla and Osvaldo, this locally loved small business is built on dedication, precision, and the desire to make every project deeply personal.
The Healing Power of Plants
I call myself a “plant medicine woman” because I have worked with the healing power of plants for most of my adult life as a gardener, student, teacher, and practitioner. Now that I’ve reached the quarter-century mark, I can honestly say that although I had found my life’s purpose years ago, there was another path to explore. As many of us discover, just when you think you’ve reached a saturation point, there’s always more to learn.
Karen Solt – 2024
Karen Solt, an eighteen-year-old nonconformist with an alcohol problem, gets manipulated by a Navy recruiter into joining the military. She finds herself on a ship in the Deep South, struggling to adapt to a world very different from her small Northern Arizona hometown. During this time, she also discovers that she’s gay. However, being gay in the Navy in 1984 is considered a crime, and the Navy Criminal Investigative Service regularly pursues gay Sailors. This puts Karen in a difficult position, as she is committed to the uniform and to staying with her first girlfriend, who is also enlisted. To avoid being exposed and discharged, she hides her true identity, leading to serious consequences.
‘The Luckiest Girl in the World’
Gina Benner remembers when she decided to change her life. “I woke up one morning and knew I wanted to do the second half of my life differently. I had experienced a significant change in my mindset and approach to life, and that was the beginning of this crazy journey to focus my career decisions on things that meant more.”
Today, Gina’s evolution has given her many gifts through her various roles, each showcasing the anchors that keep her rooted in this next chapter.
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