Telling the stories that shape our community.
Prescott Woman Magazine is Northern Arizona’s premier women-focused media platform, dedicated to celebrating the voices, stories, and impact of the Prescott Quad Cities. What began as a lifestyle magazine has evolved into a dynamic, digital-forward brand rooted in storytelling, connection, and community uplift.
We spotlight the women who lead, create, serve, and inspire — entrepreneurs, artists, educators, advocates, and changemakers whose work shapes the place we call home. Through powerful profiles, thoughtful features, and meaningful conversations, we go beyond the surface to share stories that matter.
Today, our storytelling lives across multiple platforms. Through the She Spark Podcast, we amplify real conversations around leadership, purpose, growth, and connection. Through the Prescott Woman Awards, we honor women whose courage, compassion, and contributions make a lasting difference. And through Portraits with Purpose, we combine storytelling and service, using photography to give back and uplift local nonprofits.
More than a magazine, Prescott Woman is a movement — a trusted platform for women’s voices, a connector of community, and a catalyst for positive change. We believe stories have power, visibility creates opportunity, and when women rise, communities thrive.
Join us as we continue to celebrate Prescott — digitally, boldly, and with heart — one story, one spark, and one woman at a time.
A Focus on the Future
For Tracy and Jeremiah Scheffer, 2024 was a tough year. Still, it highlighted how much they have to be grateful for, and they’re moving into 2025 with greater inspiration and deeper love.
Not only did the couple—owners of Blushing Cactus Photography—endure significant losses of people close to them, but they also grappled with a major health issue when Tracy’s heart went into failure in September.
During an interview in their cozy Prescott house in December, the two of them talked about how they love what they do—and how they plan to move forward with intention, leaving a legacy and nurturing the connections that sustain them.
“The fact that I get to continue to do what I love—oh, thank God—and do it with the one I love,” Tracy said. “How special is that, that we get to live this dream together? We don’t take it for granted.”
Dancing for the Stars Season 10: A Decade of Dazzle, Community Support, and AllStar Talent
he Quad-Cities most dazzling fundraising event is back—and this year it’s celebrating a milestone. The Boys & Girls Clubs of Central Arizona brings Dancing for the Stars: All Stars, marking the 10th anniversary of the beloved community tradition that blends showstopping entertainment with lifechanging impact.
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Empowered: Life Lessons of Everyday Women – A Podcast For Every Woman.
In 2025, Charlene Schosser and Rebecca Horvath began a journey to create a podcast that would inspire others. Empowered: Life Lessons of Everyday Women (ELLEW) is a podcast where women from a variety of professions share their insights and perspectives on both work and home life.
What started out as a simple discussion at a book club between Charlene and Rebecca took them on a journey they never imagined. A passion project and a leap of faith soon turned into conversations with amazing women with incredible stories to share.
Ambassador for Education
eather Mulcaire has a nice office on Yavapai College’s Verde Valley Campus … and you’ll never find her there.
“I feel like the day is a failure if I’m not out and meeting people,” she said, laughing. “Finding out what students need, how class is working for them…” As Verde Campus Associate Dean, Heather is always on the move. “I could be at the greenhouse in the morning, over at Home Depot buying supplies, then washing dishes and pouring wine because I’m working front-of-house for a recreational cooking class. Whatever it takes to support our programs.”
Cherishing the Small-Town Charm
Prescott Woman Magazine chatted with Jennifer Burns, a multi-company entrepreneur (owner of NaturaBella Microblading and Permanent Cosmetics and Dream Travel Management, also known as AZWomen’sTravel), to find out what makes her enjoy Prescott and everything it has to offer.
Cooking Up Connections
There’s something magical about a kitchen—the aroma of fresh coffee, the warmth of a home-cooked meal, and the joy of gathering with loved ones. The kitchen isn’t just where food is made; it’s where stories are shared, laughter echoes, and connections are built. In Prescott Valley, that same sense of warmth, quality, and connection can be found at Rafter Eleven, a local gem that brings people together just like a family kitchen does.
Nestled in the heart of town, Rafter Eleven is more than just a coffee and wine bar—it’s a place where the community gathers to savor life’s little pleasures. Whether it’s sipping on a velvety European-style cappuccino in the morning, enjoying a glass of fine wine in the evening, or indulging in a homemade bowl of soup made fresh each week, every visit feels like coming home.
But what truly makes Rafter Eleven special? It’s the way this charming spot turns everyday moments into meaningful experiences. Friday nights come alive with music, where locals unwind, toast to the weekend, and soak in the welcoming atmosphere. Spectacular cooking classes offer a hands-on experience for food lovers eager to refine their skills and create something delicious from scratch. And, of course, cozy lunches bring friends and family together over comfort food that warms both the heart and soul.
House of Hope 316
House of Hope 316 in Prescott Valley offers a lifeline to elderly individuals facing homelessness. Founded by Bert Hunt in 2019, this faith-based nonprofit provides safe housing, meals, and a supportive community for seniors in need. With four homes accommodating up to 35 residents, House of Hope 316 has served over 70,000 meals to more than 75 individuals. Residents contribute rent based on their income, covering about 40% of operating expenses, with the remainder funded by donations. No one is turned away due to financial constraints. The organization exemplifies compassion and community support for a vulnerable population
Special Musical Treats
The AZ Philharmonic to deliver special December and January performances, featuring singers, musicians, and music of the highest and most delightful caliber
Join a Parkrun!
Every Saturday in cities and towns around the world, people gather to run, thanks to thousands of organized parkruns—free, 2k and 5k community events in open spaces. Now, there’s an official parkrun in Prescott at 7:30 a.m. every Saturday: the Jan Alfano Trail parkrun. It’s an out-and-back course along the south side of Willow Lake. The trailhead (where the run starts and finishes) is just behind the Beneful Dog Park.
Mercedes Ogden – 2021
Mercedes Ogden spends her days on her family’s hobby farm, raising her free-spirited daughter and writing all things creepy and kooky. She enjoys researching her family history and letting her imagination weave wild tales with what he uncovers. She believes that her bet fictional tales are made through real-life experiences. Her debut novel, The Gathering of the Clouds, was a labor of love consisting of many years of research and work.
‘Let the Rest of Your Life Be the Best of Your Life’
An elevated level of elder care is now available in the Prescott region with the opening of the Summit Senior Living home in scenic Williamson Valley.
Dr. Kurt Krupnick and his wife Debbie, a nurse practitioner, co-own and operate the home with their longtime friends John and Dana Marti. A retired police officer, John handles the security and property management while Dana, a CPA, manages the home’s financials.
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