2025 Prescott Woman Awards

May 9, 2025
VOTE TODAY

Prescott Woman Magazine was founded in 2004 to uplift and cultivate our community of inspiring women. As we enter into 2025 and continue to celebrate our 20th Anniversary, it feels ever more fitting to celebrate the work of women building the world we want to live in. Women showcasing what Prescott is all about – through social impact, home & family, education, food service, arts, and more!

We proudly present the 3rd annual Prescott Woman Awards as an opportunity to pause, recognize, and promote these women and their successes off the magazine pages. Categories spread across various industries for women who are makers, shakers, and disruptors.

2025 Prescott Woman Awards Event Details

When: May 9, 2025
Time: 5:00-7:30 pm
Where: The Federal
101 W. Goodwin Street, 2nd Floor, Prescott, AZ
(above the post office in downtown Prescott, elevator access)

Join us for food, drink, live music by Angela Greer (and guests) and a festive glitter & glam celebration. Our featured guest speaker, Marnie Uhl (recently retired Prescott Valley Chamber CEO), will start the evening. Followed by our unique awards presentation honoring 10 women in the community.

A portion from bar sales and a live painting raffle by Blue Plume Studios will benefit the Coalition for Compassion and Justice (CCJ).

Prescott Woman Award Top Three Finalists

The Adventurer
An award for the adventurous woman!  This is for a woman who has lived an adventurous life – has she hiked the canyon, traveled the world, climbed Everest, and completed the Prescott Triple Crown…or lived a life well lived?  We want to hear about her!
Sponsored by FMA Martial Arts

About the Adventurer Finalists

In no particular order

Carol Northrup

“Carol is a retired highly decorated air force officer whose career included international diplomacy work. She now spends her free time volunteering for the Casa for Kids Board of Directors and completing ultra distance adventures. Along with completing the annual Cocodona 240 mile foot race (and placing in the top 10 women), she recently won a 6-day event over New Year’s, where Carol ran over 400 miles, placing 1st female. She is an avid backpacker, often going on trips that last 4-6 weeks, and continuously seeks challenging adventures worldwide. Carol had a full knee replacement, but has not let that stop her from finding new distances and challenges to conquer!”

Jennifer Harvey

“Jen is always looking for a outdoor adventure, whether that is hiking the Grand Canyon (twice per year is her recent average), caving in underground locations all over Arizona, photographing wild horses and wildflowers in springtime desert areas (sometimes horses and wildflowers in the same shot together!), kayaking the Verde River or rockhounding for crystals and specific minerals in remote areas. She is an outdoor adventure source of inspiration!

Nicole Nealy

“Nicole is an adventurer for sure! She travels the local area, teaching people how to paint or paint windows at local businesses—traveling to Texas or Missouri to visit family. Oregon and Washington to paint at vineyards or get inspiration from the coastlines. California and Nevada for their scenic beauty. She recently returned from India where she taught kids to paint and spread her joyous heart.”

Feeding the Soul
An award for individuals in the food and beverage business! This is for a woman who works within the culinary or beverage services – including bartenders, chefs, cooks, hostesses, waiters, etc.
Sponsored by SOAR Pilates 

About the Feeding the Soul Finalists

In no particular order

Carin Dey, Owner, Peavine Pantry

“Carin is a phenomenal human being and also a phenomenal baker! I said that this community cannot sleep on her from the moment I met her! She’s special. She hosts a pantry pickup stocked with the most thoughtful and delicious treats. She is intentional with her guests and has a repeat chain of purchasers traveling far to snag a bite of her magical conjurings! Carin deserves recognition for her kindness, humility, and artistry in the kitchen!”

Jean Marie Bellington, Owner, Lazy G Brewhouse

“It is with great enthusiasm that I nominate Jean-Marie Bellington, the owner behind LazyG Brewhouse, for recognition as an outstanding woman entrepreneur. Jean-Marie has demonstrated leadership, resilience (surviving COVID), and passion in building a restaurant that has become a beloved cornerstone in our community.

From the beginning, Jean-Marie showed an unwavering dedication to her craft, combining her love for food and craft beer brewing, which has been a passion for decades. She has created a space where people can enjoy delicious meals and award-winning beers and a warm and welcoming environment that makes every guest feel like family. Her restaurant reflects her values: hard work, authenticity, and a deep care for the community she serves.

In addition to serving her community wonderful food, beer, and a welcoming environment, she gives back to the community, sponsoring many fundraisers for a variety of charities, teachers at Prescott High with a “thank you” luncheon, and involvement in a professional organization that promotes women in the brewing industry.

For these reasons and more, I wholeheartedly nominate Jean-Marie for this honor. She truly deserves recognition for her dedication, innovation, and the positive impact she continues to have on her community.”

Wendy Razo, Owner, Jersey Girl Cheesecakes

“Wendy’s passion for baking, dedication to quality, and ability to create exceptional desserts have made her a beloved figure in the Prescott food community.

Since launching Jersey Girl Cheesecakes, Wendy has consistently wowed her customers with her delicious, meticulously crafted cheesecakes. With a wide variety of flavors, from traditional favorites to inventive seasonal options, Wendy’s cheesecakes have become a must-have for locals and visitors alike. Each cheesecake is a perfect balance of creamy, rich, and flavorful, with every bite leaving a lasting impression. Wendy’s commitment to using the finest ingredients and her attention to detail in every creation ensures that her cheesecakes are truly exceptional.

What sets Wendy apart is not just her culinary expertise but her unwavering dedication to customer satisfaction. Whether it’s customizing a cake for a special occasion, offering gluten-free and vegan options, or simply listening to her customers’ needs, Wendy’s personal touch makes every experience with Jersey Girl Cheesecakes feel special. Her enthusiasm for baking and her genuine love for bringing joy to others through her desserts are evident in every interaction and every cheesecake she creates.

Beyond her extraordinary talent, Wendy is a true asset to the Prescott community. She takes pride in supporting local farmers and businesses, sourcing ingredients from the best local suppliers whenever possible. Her commitment to the community is reflected in her collaborative spirit, whether she’s participating in local events or offering her delicious treats to charity fundraisers.”

Social Impact
An award for the woman who is always giving back! This individual works for or volunteers for a local nonprofit(s).
Sponsored by Visiting Angels 

About the Social Impact Finalists

In no particular order

Julie Brown Pflueger, Prescott Area Shelter Services

“Julie has consistently demonstrated exceptional dedication to our community through her volunteerism and professional contributions to local nonprofit organizations. She has an unwavering commitment to making a positive difference and has significantly impacted Prescott Area Shelter Services and the Prescott Event Alliance.

As a dedicated volunteer and advocate for Prescott Area Shelter Services, Julie has gone above and beyond in supporting the mission to provide shelter and resources for individuals and families in need. Her tireless efforts have helped improve the lives of countless homeless individuals, offering emotional and practical support.

Through her work and volunteerism, Julie exemplifies the spirit of giving back, demonstrating a deep commitment to improving the lives of those around her. Her dedication to supporting her community is an inspiration, and she continues to be a driving force in making Prescott a better place for all.”

Courtney Osterfelt, The Launch Pad Teen Center

“Courtney has dedicated herself to creating and building The Launch Pad Teen Center. She is a visionary, and her optimism, dedication and passion are so contagious that she continues to bring together countless volunteers and donors to provide incredible resources to the teens of our community. More importantly, how much she cares for and respects the teens of our community is clear to them, and that’s a huge part of what makes TLP a success.”

Ashley McDonough, GEM Environmental

“Ashley has been an integral part of GEM Environmental NFP for years, demonstrating an unwavering commitment to workforce development, mentorship, and accessibility in STEM. Beginning her journey as an Accounting Clerk, she worked her way up to become the Executive Director, a role in which she now serves as the primary mentor for GEM Corps members and leads initiatives that create meaningful career pathways for underrepresented individuals in STEM in the Prescott community.

Beyond her professional achievements, Ashley is deeply committed to empowering the Prescott community. She has uplifted Prescottonians from all walks of life, providing mentorship, opportunities, and unwavering support to those striving to build a better future. Whether through workforce development programs, community partnerships, or one-on-one mentorship, she elevates those around her, creating a ripple effect of positivity and growth.”

 Prescott’s M.O.M.
(Mother OR Mentor)
An award for the homemakers – who make everywhere a home!  This is for women homeschooling, single moms wearing many hats, women who are fostering children, or women who prioritize mentoring young adults. We want to hear about her!
Sponsored by Massage Envy Prescott

About the Prescott's M.O.M. Finalists

In no particular order

Sarah Allen

“Sarah homeschools her two children with love and compassion. She teaches them not only about the normal subjects but also about running a business, like for her son, who loves to bake and sell his creations, or her daughter, who has her own pet sitting business. She also makes time to volunteer on the YES! Fundraising committee and give group classes at Fit Body Boot camp!”

Noelle Hernandez-Wilson

“This woman has raised eight children: four biological and four fostered and adopted children… she runs her household with the help of her devoted and loving huband, who is also a seargent for prescott valley pd… she has licensing in herbal medines and provides our community with healthy herbal alternatives to help with our ailments and overall health. Her kids are involved in sports and other academics, so I rarely get to visit with her, but she is one woman everyone needs to know. Her smile is contagious and her heart is enormous. I’m blessed to call her my friend.”

Andrea Boehland

“As a homeschooling mom of two children, she finds an opportunity to teach all day. She is constantly guiding in a nurturing and safe atmosphere, whether it’s actual classroom time, field trips, day camps, outdoor education, life skills, or independent learning. Both of her children are involved in many community classes and events. Andrea inspires other moms through her Mama’s Homeschooling page and shares her resources with the homeschooling community.”

Makers Award
An award for individuals in the art world!  This category celebrates all makers in all mediums, from jewelry and fashion to pottery and photography to music and art.
Sponsored by ‘Tis Art Center & Gallery

About the Makers Finalists

In no particular order

Arlene Hardy, Director, Yavapai Youth Choir

“Arlene is a mighty force for the local Prescott vocal arts world. She founded and is the director of Yavapai Youth Choirs – which now includes multiple choir groups for children and young adults, male and female, for the Quad Cities area. She also started and directs the Una Voce women’s choir, which has existed in some form or another for over 20 years. She has acted and sung in lead roles in multiple Yavapai College musical productions and regularly gives private voice lessons to both children and adults. What sets Arlene apart, even with all of these credentials already listed, is her infectious enthusiasm and vigorous professionalism. She sets a high bar for musical performance standards, and the Prescott area is so lucky to have her share her talents and expertise!”

Danielle Derois, Owner, Old Soul Creators

“Danielle – a powerhouse entrepreneur using her talent to uplift others! Through her small painting business, she creates beautiful art and gives back to the community, bringing creativity and inspiration to those around her. Her dedication, passion, and generosity make her.”

“Danielle is the most creative person I know and she enjoys helping others find their artistic passions from owning her own painting company, where she hosts paint and sips in different Quad City locations, or her day-to-day life of teaching her children art and creativity through projects at home, or taking them out in nature to create their masterpieces. She also works with kids at the library to make projects and encourage creativity. I have watched her teach her classes multiple times, and she connects with people through her art. She enjoys seeing others enjoy it as much as she does.”

Lizabeth Rogers, Elks Theater

“Lizabeth’s passion for the arts, her dedication to community engagement, and her tireless efforts in preserving and promoting theater in Prescott make her a perfect candidate for this honor.

Beyond her theater organizer and manager work, Lizabeth’s dedication to arts education and community outreach stands out. She has worked tirelessly to ensure that the arts are accessible to all members of the Prescott community. Her belief in the power of theater to inspire, educate, and unite is evident in all that she does.

Lizabeth Rogers has made a lasting impact on the Prescott arts community, and her work with the Elks Theater has enriched the lives of countless individuals in the area. Her leadership, dedication, and love for theater make her an ideal candidate for the Maker Award. I wholeheartedly recommend Lizabeth for this prestigious honor, as she has genuinely shaped and enriched the cultural landscape of Prescott significantly.”

Rosie the Riveter
An award for individuals working in what used to be traditional male roles! This is for those strong, amazing women who work in fields that were at one time only for men, including construction, police, fire department, operating heavy machinery…this list could go on forever.
Sponsored by Granite Mountain Distillery

About the Rosie the Riveter Finalists

In no particular order

Kendall Fenn, Horse Trainer

“Most horse trainers, breeders, and breaking in horses are done by men. Here in Arizona, most of the reputable trainers are “Cowboys”. Dealing with these large animals and green unbroken horses has been a right of passage for many a cowboy. This profession has excluded women from this for many, many years, most don’t even recognize women trainers in this manner. Kendal is a gifted horsewoman. She takes on rescued horses, horses that have been abused, and horses that have never been ridden. The more unruly, the more she trains them. These beautiful animals go from being sent to the slaughterhouse to winning competitions with kids. She has also trained a cow. Jersey is often seen with her husband Mayor Fenn in some of the parades in Dewey.”

Leah Baker, Heavy Equipment Operator

“I believe she is a great candidate to win the Rosie the Riveter Award because they show incredible strength despite being small in stature. My friends are tiny, but they are mighty and make an outsized impact on our town.”

“She is a badass at what she does. She works harder than all the men on her crew and is consistently recognized for her amazing work. She always shocks homeowners and builders when she exits her machine. She is paving the way for any woman that wants to work in a traditional men-only environment.”

Lilith Brooks, Tattoo Artist

“Lilith works in a primarily male-dominated industry, you have to be very hard-headed to get very far in tattooing. She’s her social media manager and shop manager, running inventory and answering messages on every platform, be it text, email, or social media. She’s creating eternal pieces of art daily!”

“Lilith is a very talented artist and a beacon of light in so many people’s lives. She’s a fantastic mother of 3, a friend to many people, and an amazing wife to her husband Dominic. Lilith has shown outstanding qualities in the community, showing support of local small businesses and bands. She takes the time and heart to create artwork for her friends and clients for many reasons, from a tattoo in remembrance, celebrations of love and friendship, to anything just for fun. Her creative mind and loving soul keep her at the top of my list for the Rosie the Riveter award!”

STEAM
An award for educators – in Science, Technology, Engineering, Arts, and Mathematics!  This is for a woman in education – elementary, middle, high, or higher education.
Sponsored by Haley Construction

About the S.T.E.A.M. Finalists

In no particular order

Ellen Bashor, Outdoor Learning Coordinator

“Ellen works tirelessly to educate all children in our community about the importance of our natural environment and to promote other nonprofits providing more for families of Yavapai County. She works behind the scenes to ensure that our city parks are clean, beautiful, safe, and accessible to all members of the community while also leading a group of young adults Park Rangers down the path of becoming stewards and educators of the natural world.”

Sheri Nelson, Chemistry Teacher at Prescott High School

“Mrs. Nelson is not just a teacher. She is an inspiration who every student likes and looks up to. She gives life advice to her students and prepares them for the real world as well as preparing them for careers in the science field. She is always dedicated to her students, even on the weekends. She truly deserves the title of STEAM Woman.”

“Sheri Nelson is my daughter’s AP chemistry teacher. I’ve never met her, but after hearing my daughter sing the teacher’s praises of the hardest, most challenging class she’s taken so far, I am certain she deserves this award. Ms. Nelson has spent numerous lunches giving her students extra help when they ask. She even responded to a weekend email from my stressed out daughter and proceeded to FaceTime with her on a Sunday before a Monday morning test to explain a few things. I don’t think my daughter will likely pursue a chemistry career. Still, Ms. Nelson’s belief in her, her support, and the example she’s provided as a strong woman empowering others will have a lifelong positive impact on her.”

Amanda Voss, Yavapai Exploration and Science (YES!)

“Incredible vision for bringing science to kids in our community.
She’s a woman who started/a woman-owned business.
She’s SO incredibly passionate about what she does!!”

“Amanda has over 15 years of invaluable experience in education. Armed with a Master of Education from Ohio State University and specialized endorsements in reading and dyslexia identification and remediation, her journey began in the classroom, where she passionately nurtured young minds at the primary level. Throughout her career, she has seamlessly transitioned into various administrative roles, including principal, mentor, and coordinator to mentors, each role enriching her understanding of the educational landscape. In her free time, she enjoys mountain biking, traveling and camping with her family, and chasing after her daughter, Ril.”

 The PRO
An award for individuals in the professional world! This is for women making a significant difference with their service, including marketing, PR, event planning, social media, accounting, legal work, consulting, etc.
Sponsored by Northern AZ Social Media

About The PRO Finalists

In no particular order

Sadie Sarti, Owner, Sadie Sarti Design Co.

“As the owner and lead designer at Sadie Sarti Design Co., Sadie has built an incredible business since 2007 and revolutionized web design for Prescott and beyond.

Sadie is the creative force behind some of our community’s most vital digital platforms, including the City of Prescott’s and World’s Oldest Rodeo websites. These projects highlight her ability to craft websites that are visually stunning, highly functional, and accessible. For example, the City of Prescott website provides an intuitive, user-friendly experience, making it easy for residents to access city services, find essential updates, and stay informed. Meanwhile, the World’s Oldest Rodeo website captures the spirit and legacy of this iconic event, offering a seamless platform for ticket sales, event schedules, and historical storytelling, ensuring a rich experience for visitors and rodeo enthusiasts.

Beyond her design talent, Sadie plays a key role in cultivating local creative talent by running a thriving website and graphic design company in Prescott. Her business supports a niche industry that provides high-quality employment opportunities, allowing talented professionals to build their careers locally rather than seeking opportunities elsewhere. Her expertise brings Prescott businesses an agency-level digital presence—one that companies elsewhere pay millions for—right from our own backyard.

Sadie’s impact extends far beyond her client work. She is a dedicated community advocate, serving on the Prescott Downtown Partnership board and contributing to various committees, including marketing, communications, events, and nominations. Her leadership and passion for Prescott’s success are evident in everything she does.”

Elizabeth Helsley, BMO Harris Bank Manager

“Elizabeth has been in banking since I met her in 2004, when we both worked at Bank of America, and she was just 18. I watched her grow from being a bank teller to taking over my personal banker position, managing Bank of America, and finding her home at BMO. She helps many business owners in our area, and I manage our accounts. She gives us helpful tips for business growth and supports all business models, including minority-owned businesses. She helped me achieve my goals with female business owner financing to help keep our business positive during slow months, as many businesses are seasonal. Elizabeth is determined, disciplined, and has the tenacity to do what’s right for her clients. Her integrity in business is astounding!”

Katie Moore, Owner, Moore Events & Rents

“Katie is dynamite on wheels …. And rents them too!

Her rental company is the backbone of our world of events in the Quad Cities supporting venues, caterers, hotels, restaurants, planners, home parties and more! Her equipment is top notch. Ordering, pick up, or delivery, and invoicing is automated and easy. Katie supports and gives to many non-profits such as PASS, Boys and Girls Club, and supports both Chambers of Commerce with their events. In 2024 Katie served on the committee of the Prescott Event Alliance producing the Finale Event at her venue, the historical Prescott Chapel which was a huge success. The Prescott Chapel brings local and out of town celebrations to life in an intimate setting. Katie manages all this while being the Mother of two young children and the wife, sister, and daughter of a large family.”

BeYOUtiful
An award for individuals in the health and beauty fields! This is for women in health or beauty-related fields, including wellness, yoga, pilates, stylists, aestheticians, etc.
Sponsored by Dr. Cindy Rollins, Psy. D. 

About the BeYOUtiful Finalists

In no particular order

Dr. Maryam Emaami, Primary Care Physician

“Dr. Maryam Emami, MD is a distinguished family physician with over 14 years of healthcare experience in Prescott. Her professional journey uniquely blends comprehensive primary care, aesthetic medicine, and dedicated women’s health advocacy. As a female physician, she has empowered women through holistic healthcare solutions, addressing medical and personal wellness needs. Dr. Emami’s clinic is a pioneering space for women’s health, offering specialized treatments that encompass physical, emotional, and aesthetic well-being. Her achievements include breaking barriers in medical practice, providing compassionate care, and creating a supportive environment that champions women’s comprehensive healthcare needs.”

Jessica Leary, Pilates & Yoga Instructor

“Jessica is a truly beautiful woman who inspires true beauty in others. She is a talented and experienced yoga instructor and pilates instructor, and in these roles she encourages the development of strength, confidence, and health. Jessica’s philosophy, example and messaging all promote authenticity, kindness, compassion, gentleness, generosity, trust, and self-love. She is also an artist and teaches various art forms in community classes, helping people create and embody beauty.”

Tesia Hurt, Owner Beautiful You Spray Tanning & Permanent Jewelry

“Tesia took an incredibly difficult and scary battle with skin cancer and created her spray tanning business to educate women on the importance of taking care of their skin and take action to help women stop tanning in the sun. She is a survivor who took a bad thing and created Beautiful You Spray Tanning for BeaYOUtiful ladies like herself.”

 I AM Prescott Woman
This woman is beloved in the Prescott community for her innate ability to engage, empower, and inspire those around her. Throughout her lengthy career and avid community involvement, she has led with exceptional grace and finesse, her actions echoing the core mission of Prescott Woman magazine. The impact she has made as a woman and for women is key.
Sponsored by Prescott Woman Magazine

Finalists from this category are from the covers of our 2024-2025 Prescott Woman Magazine

About the I AM Prescott Woman Finalists

Taken from the 2024-2025 Covers of Prescott Woman Magazine

In no particular order

Mackenzie Rodgers, APS

Mackenzie Rodgers is a dedicated professional at Arizona Public Service (APS) in Prescott, AZ, where she plays a key role in advancing the company’s mission of providing reliable and sustainable energy solutions. Mackenzie has made significant contributions to APS’s local initiatives with a focus on customer service, community engagement, and operational excellence. Her commitment to enhancing energy efficiency and involvement in various community projects have solidified her as a valued member of the Prescott team. Mackenzie’s passion for supporting the community and her expertise in energy services allow her to effectively bridge the gap between APS and residents, ensuring that Prescott continues to thrive with dependable, forward-thinking energy solutions. Read her cover story.

Allison Lenocker, Coalition for Compassion & Justice

Allison Lenocker is a passionate advocate and leader at the Coalition of Compassion and Justice (CCJ) in Prescott, AZ, where she works tirelessly to address issues of poverty, homelessness, and social justice within the community. As a key figure at CCJ, Allison is essential in organizing programs and services that provide critical support to vulnerable populations, helping individuals and families navigate challenging circumstances. Her dedication to fostering a more compassionate and just community is evident in her efforts to create lasting change, advocate for systemic improvements, and build meaningful partnerships. Allison’s leadership and commitment to service have earned her admiration within Prescott, as she continues to champion equity, compassion, and justice for all. Read her cover story. 

Tracy Scheffer, Blushing Cactus Photography

Tracy Scheffer is the talented photographer and co-owner of Blushing Cactus Photography in Prescott, AZ. With a keen eye for detail and a passion for capturing life’s most precious moments, Tracy specializes in portrait, event, and lifestyle photography. Her warm, creative approach helps clients feel at ease, resulting in authentic, timeless images that tell a personal story. Tracy’s work is known for its natural beauty and ability to highlight the unique personality of each subject. As a beloved local photographer, she has built a strong reputation in Prescott for her professionalism, artistic vision, and dedication to delivering high-quality, memorable photographs that families and individuals will cherish for years. Read her cover story. 

2025 Sponsors

Event Sponsor

Glass Ceiling Sponsorship

Empowerment Sponsors

Food & Beverage Sponsors

Charcuterie Cups provided by

Haley Ward

Photography Sponsor

2025 Award Sponsors